After the successes of 2023, I Love Italian Food is pleased to announce the new dates for The Italian Show in the year 2024, confirming its role as a benchmark event for the international Ho.Re.Ca. sector. Next year’s edition promises to be even more exciting, with a series of events that will involve Europe like never before. 

The key words of The Italian Show – educating, tasting, promoting – will continue to drive this initiative, celebrating Italian culinary culture abroad.

Below the dates for 2024:

February 5th: Brussels, in collaboration with the Associazione Cuochi Italiani in Belgium

April 8th: Côte d’Azur, in collaboration with the Associazione Cuochi Italiani in France, based in Nice, in the heart of the French Riviera.

June 10th: Munich, for the third German edition, we head south to Bavaria, reaffirming our collaboration with the Associazione Cuochi Italiani in Germany.

September 30th: London, after the great success of 2023, for the third edition in England, we confirm all project partners.

November 18th: Madrid, for the first time, in collaboration with the Associazione Cuochi Italiani in Spain.

In these new editions, the stages and numerous performers will play an increasingly central role in the event. Guests from Italy and around the world will join us to narrate the beauty of Italian food products, the art of pizza, renowned Italian wines, and much more. The Italian Show represents a successful showcase for our “Made in Italy” and an opportunity for Italian supply chain producers to connect with influential figures in the international F&B scene and new customers.

Alessandro Schiatti, President of I Love Italian Food and the producer of the format, enthusiastically commented on this new edition, stating: “The goal is to promote our enogastronomic heritage and foster increasingly closer collaboration between Italian producers and international professionals. Therefore, we are proud to bring this opportunity to the first five major European markets for our export, especially this year when we are promoting the candidacy of Italian cuisine as a UNESCO heritage.”

The appointment with The Italian Show 2024 is a unique opportunity to immerse yourself in the Italian culinary culture and enjoy an extraordinary tasting experience. Don’t miss it! 

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